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Your Restaurant Is Subsidising Someone Else’s Brand — And Your Books Are Hiding It

Your Restaurant Is Subsidising Someone Else’s Brand — And Your Books Are Hiding It

by David Monteith | Mar 9, 2026

The Restaurant Menu Is Paying for Someone Else’s Brand TLDR: Hidden Subsidies in Collabs, Influencers, and “Exposure” Smart operators treat every collaboration as a distinct business line. Exposing the true cost of influencer marketing requires...

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