by David Monteith | Sep 29, 2025
The Discount Trap: Why Slashing Prices for Oktoberfest Is a Losing Game The pressure is real. Every October, your competitors plaster their windows with deals on steins and schnitzel. The temptation to join them, to slash your prices to get people in the door, is...
by David Monteith | Jul 14, 2025
The “Gut Feel” Trap is Costing You Money You didn’t get into this business to become a spreadsheet wizard. You’re a master of food, of hospitality, of creating an experience that makes people feel something. You live for the controlled chaos of...